This site is an evolution from the original YP Talk website (www.YPTalk.com). After nearly 6 years of biweekly newsletters, we have evolved to where this blog will have the most current content, the original website will continue to be the repository for all of the archived articles, and a feed of Twitter breaking news will be included on both sites.
The purpose of this effort is to provide information and commentary on the greater Yellow Pages industry, both its print and digital components, as well as educate both the internal industry and interested external parties about this powerful, $26+ billion dollar world wide industry.
Enjoy, learn, prosper…
If you have any questions about this site, contact me at ken@yptalk.com
