People – February & March

It’s been a busy, busy month for announcements about people in the Yellow Pages industry.  This regular monthly blog sponsored Hawthorne Executive Search is all about people in the Yellow Pages industry. If you have news you want to share about someone that is involved in the Yellow Pages industry (including retirees) that we should all know about, drop us a line and tell us how they are doing. Send your submissions to


Scott Pomeroy, Scott Brubaker, & Berry Company changes:

President and CEO Scott Pomeroy, in collaboration with the Board of Directors, has stepped down, effective immediately.

  • Also stepping down immediately are Chief Strategy Officer Kathy Geiger-Schwab and Chief Talent Officer Rick Shaum.
  • With Pomeroy’s resignation, Scott Brubaker, of Alvarez & Marsal, will serve as ther  Interim CEO and President.  Prior to this change Brubaker was the chief Restructuring Officer since last Octobers.
  • Marilyn O’Neal will continue to serve as the company’s Acting Chief Operating Officer, and will report to Scott Brubaker. Also reporting to Scott will be Richard Jenkins, Interim CFO, Doug Myers, VP, Business Development, and John Fischer, General Counsel.
  • Human Resources will now report to Kathryn Tecosky, currently Vice President of Learning and Organizational Development.

Scott Pomeroy & Bruce Cotterill:

At the Yellow Pages Group (New Zealand), Bruce Cotterill has stepped down as chief executive having completed a massive restructure and following the directory business’s bankers seizing control last month.  Cotterill was originally brought in two years ago as Yellow’s debt became a huge drain, and it was unable to meet its repayments.

Following that announcement, the Yellow Pages Group then named Scott Pomeroy as acting chief executive of the directories company.  Pomeroy indicated he might be in the role for one or two years.  Pomeroy is expected to divide his time between Auckland and his home in Colorado. He was appointed to a new three-person board on January 27.  The other two directors are chairman Andrew Day and former MediaWorks chief executive Brent Impey.

Mat Stover:

SuperMedia has announced that Mat Stover will join SuperMedia as its chief marketing officer, effective on March 7. Stover will report to SuperMedia CEO Peter McDonald.

Stover was the CEO of Local Matters, Inc., which provides online search and advertising products and solutions for leading directory publishers and real estate portals. He joined the Local Matters Board of Directors in December 2005, and became CEO in January 2009. From 2005 to 2008, he was Chairman and Chief Executive Officer of ypOne Publishing, LP, a closely held company providing print and online yellow pages directories in the United States and Canada prior to its sales to Yellow Book. Stover served from 1994 through 1999 as group president of Bell Atlantic Directory Group and president and CEO of its predecessor companies, Bell Atlantic Information Services Group and NYNEX Information Resources Company, where he oversaw the $2.4 billion domestic print white and yellow pages publishing business, created the United States’ first national yellow pages on the Internet, BigYellowsm, as well as the successful web@once suite of website creation, copywriting and hosting products; established as a major Internet Service Provider; and created Global Directory Services, Inc., which provided print and online shopping directory services in China, Greece, Poland and the Czech and Slovak Republics. He is a past director and chairman of the board of the Yellow Pages Association.

Earlier in his career, Stover was chairman, president and CEO of AGS Computers, Inc., a provider of software solutions and consulting services; and was vice president – Public Affairs & Corporate Communications for NYNEX Corporation and senior vice president – Communications for American Express Company. He also was a director of Infoseek Corporation (SEEK), Ace Communications (ACEC) and i3 Mobile, Inc. (IIIM).

Stover is a graduate of Yale University and the Executive Program of the Colgate Darden Graduate School of Business Administration at the University of Virginia

Rock Clum:

Valley Yellow Pages announced that Rock Clum has joining their team as a Regional Vice President for the Sacramento region.  Clum has extensive experience in the Northern California marketplace, including more than 30 years in the yellow pages industry and 20 years in sales management.   Clum previously served as the Executive Sales Director for Ziplocal, where he was responsible for managing sales of 24 directories with $20 million in revenue covering California, Nevada, Oregon, and Utah.   Prior to that, he was the Regional Sales Director for Trans Western Publishing Corporation/YellowBook Company, where he was responsible for 106 sales consultants in 10 offices and was instrumental in more than doubling the size of the region in five years.

“I’m excited to be able to coach and lead a team of sales consultants that will work with small business owners and help them grow and sustain their business in these challenging economic times,” said Rock Clum, regional vice president for Valley Yellow Pages.  “It’s very important to understand the reality of strong yellow pages print usage versus the perception that everyone now uses the Internet exclusively.”

Valley Yellow Pages’ Sacramento region includes offices in Sacramento, Auburn, Marysville, and Chico and yellow pages directories for Sacramento, Roseville, Folsom, Placerville, Auburn, Grass Valley, Yolo, Yuba, Lassen, Butte, Shasta, and Glenn-Tehama.

One response to “People – February & March

  1. Pingback: Bankruptcy Top Stories Tomorrow » Blog Archive » People – February & March | YP Talk – The Voice of the Yellow …

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