People – March

We are a little behind in our updates of  people in the Yellow Pages industry.  This regular blog sponsored by Hawthorne Executive Search  is all about people in the Yellow Pages industry. If you have news you want to share about someone that is involved in the Yellow Pages industry (including retirees) that we should all know about, drop us a line and tell us how they are doing. Send your submissions to ken@yptalk.com.

Neal Polachek:

BIA/Kelsey has announced that Neal Polachek, president of for the past three years, has left the company. Rick Ducey has been is promoted to managing director supervising research, Continuous Advisory Services (CAS) programs and consulting services.  Matt Booth was named chief strategy officer. Matt will continue to run the Interactive Local Media (ILM) advisory service and provide leadership for consulting practices and conferences. Bobbi Loy-Luster has been given an expanded role as vp of client services, including overseeing CAS programs and the company’s new competitive benchmarking. Peter Krasilovsky, vice president and program director, will now serve an expanded role as conference chairman.

Peter Broadbent:

Peter Broadbent has been named vice president, investor relations & marketing, at Photronics Inc., a leader in supplying photomask-based imaging solutions for global electronics and display industries.  Broadbent had spent 25 years at Wahlstrom Group, where he was CEO. He served on the Local Search Association Board of Directors, as well as the National Marketing Division Advisory Council.

Matt Anderson:

Yellow Pages publisher Yell has appointed Matt Anderson to the new role of chief strategy and business development officer.  His task will be to spearhead the group’s strategy of providing digital services to small and medium-sized businesses, as its sales of paper directories decline.

Anderson had worked with Yell on this strategy, which was unveiled last July, while he was a senior adviser at US consultancy Booz & Company.

Yell chief executive Mike Pocock said Anderson had ‘played an instrumental role’ in developing the new strategy.

Linda Kennedy:

Yell also announced the appointment of Linda Kennedy to the new role of Group Human Resources Director. Kennedy will lead organizational change and support the integration of Yell’s global business in the UK, US, Spain and some countries in Latin America.

Kennedy joins Yell from UK mobile operator Everything Everywhere, the joint venture between Orange and T Mobile; she held the role of chief change officer, reporting to the CEO and delivered the integration of the two businesses.

Previously, she was group HRD at international service company Serco, where among her responsibilities were the development of a people strategy and the implementation of a leadership and talent management framework.

Based at Yell’s corporate headquarters in Reading, UK, Kennedy will report to Mike Pocock, Yell’s CEO. She will be responsible for building a group-wide HR capability to support the executive group and deliver organizational change.

Bruce Akhurst, Rick Ellis:

Bruce Akhurst who headed Telstra’s Yellow Pages directory business, Sensis will leave the company in May.  Telstra Chief Executive David Thodey said in a statement that, despite a challenging print environment, Sensis had managed to maintain strong print revenues compared with its global peers and had started its transition into a fully digital capable media business.

The company said Rick Ellis, group managing director of Telstra Digital Media, would be acting chief executive of Sensis while a replacement for Akhurst was sought.

“I have enjoyed my time as CEO of Sensis. It is time now for a change and I look forward to exploring new opportunities,” he said in a statement

Sebastien Provencher:

Sebastien Provencher, one of the most prolific bloggers in the industry, has announced he is leaving Needium, the company he co-founded. Provencher recently disclosed his future plans: “…As a next step in my career, I’m looking for international experience. I’d like to work in Europe or in the United States as a senior exec in a media/Internet company (large or small). I bring with me solid experience in product management, business development, Internet strategy, social media and management.”  You can reach him at sprovencher@gmail.com.

He would be a great addition to your team…

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One response to “People – March

  1. Pingback: Local Interactive Media Consultant | JobDesk.ORG

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