Tag Archives: David Bethea

People – December

This regular monthly blog sponsored Hawthorne Executive Search is all about people in the Yellow Pages industry. If you have news you want to share about someone that is involved in the Yellow Pages industry (including retirees) that we should all know about, drop us a line and tell us how they are doing. Send your submissions to ken@yptalk.com.

David Gilbert:

Ziplocal’s VP-Sales, Eastern Division – Dave Gilbert will be leaving the company effective December 3rd to return to college for another degree (he is considering teaching at university level) and to work with various charitable organizations.

Dave has had a long and successful career in the Yellow Pages industry have started in 1984 with BellSouth Advertising & Publishing.  He left in 1993 to start his own company, the Neighborhood Yellow Pages, which was later to sold to Volt (DataNational) in 1998.  Following the sale, he served as Chief Operating Officer for DataNational until 2008 when the company was acquired by Yellow Pages Group (YPG).  Following the sale, he served as the company’s VP of US Sales. When YPG sold the company to Ziplocal in April, 2010, Dave was appointed the VP-Sales, Eastern Division.

We wish Dave the best in his future endeavors.  Whatever he chooses to work on, there is no doubt he will be successful at it.

Charles Ruppman:

Charles Ruppman recently died at the age of 95 in Tualatin, Ore., where he lived for the past four years.  Ruppman parlayed his experience with the Yellow Pages directory into a thriving company while setting up one of the first call centers in the country.  After working for R. H. Donnelly, Ruppman moved to Peoria in 1962.

“He originally worked with Thompson Advertising and developed the Yellow Pages division here. Later, Bob Thompson died and he set up Ruppman Advertising,” said son Charles T. Ruppman.  “He went on to grow the business and be very successful. He developed three separate companies. There was Ruppman Advertising, Ruppman Yellow Pages and Today’s Merchandising,” he said.  Ruppman later went to New York to negotiate with Time-Life for the purchase of a telephone call center in Peoria, one of the first in the country.

The business kept growing after Ruppman retired in the 1970s as his son developed Ruppman Marketing Services, which expanded the call-center functions out to three buildings in Peoria. In the 1980s, Ruppman’s firm fielded most of the 800-number calls that customers made across the country from the Peoria offices.  The Ruppman company was sold in 2004 and renamed Affina.

“Without him and his drive and foresight, none of it would have happened. Our products and services were known all over the United States,” said Charles T. Ruppman of the Ruppman companies, which at their peak employed about 2,400 people nationwide – more than 600 in Peoria.  “He was a big part of the Peoria community,” his son said, adding that he “engaged in a number of community service campaigns.”

Michael Pawlowski, David Bethea, Del Humenik, and Steven Nord

SuperMedia has announced several changes to their Executive Vice President Sales.  East EVP Sales – Michael Pawlowski, has retired after more than 25 years of service and West EVP Sales – West David Bethea, has announced his intent to pursue other opportunities.

Two new Executive Vice Presidents (EVPs) will oversee the sales operations in the East and West.  Effective immediately, long time industry veteran Del Humenik will lead the East Sales operation as EVP Sales – East.  Humenik rejoins SuperMedia after his departure in 2003.  Prior to his departure, he was employed by the SuperMedia predecessor companies for more than 19 years, holding positions of increasing responsibility in the Sales organization. Most recently, Humenik worked for Paychex Inc. as Senior Vice President, Sales & Marketing.  He also held senior sales positions with Sprint, Dex and R.H. Donnelley.

Steven Nord who initially started with SuperMedia as a sales consultant, and will now serve as interim EVP Sales – West.  Nord, who has worked for Dex, SBC and Ameritech, is very familiar with the SuperMedia business.  He began his work in the Yellow Pages industry at L.M. Berry, and his career spans more than three decades.

Michael Pocock:

Yell is appointing a new CEO January 1st – Michael Pocock, a former SVP and GM from Cisco’s Linksys home networking division. The announcement ended a six-month search for a successor to John Condron, who has led Yell for 16 years.

From 2006 to 2009, Pocock was Senior Vice President and General Manager of Linksys, the home and SME networking division of Cisco Systems. Prior to Linksys, he was President and Chief Executive of Polaroid Corporation, which he joined in 2003, leading the recovery of the company to profitability and being instrumental in its sale to Peters Group Worldwide. From 1996 to 2002, Michael worked with Compaq Computer Corporation, in roles including Senior Vice President of its Commercial PC business and Senior Vice President for Worldwide Strategy. Prior to that, from 1993 to 1996, he was Vice President and General Manager of the Personal Computing Business of Digital Equipment Corporation.

Pocock started his career with General Electric Company and has also held senior positions in Epson America, Murata Business Systems and Xerox Corporation. From 2003 to 2007, he was on the Board of Stratus Technologies and, from 2005 to 2007, he was on the Board of Wyse Computer.

Pocock has A BA in Telecommunications at the University of Kentucky and has MBA studies at the University of Dallas.

Bob Wigley, Chairman of Yell, said: “We very much welcome Mike. He brings impressive leadership skills and experience from his considerable success in a range of businesses, which made him stand out from a strong candidate list and suit him ideally to the challenges and opportunities of Yell. With the arrival of our new CFO designate and the appointment of Mike, we have the right team in place to manage a seamless succession and to take Yell forward in the next stages of its development.”

UPDATE:  12/9/2010:

Peter McDonald was made the permanent CEO at SuperMedia:  http://bit.ly/fgp9nk